Monday, September 16, 2013: 1:30 PM-2:30 PM
Celebration 7 (Peabody Orlando)
Level of Course: Entry
EHS Toolbox: Salesmanship and the EHS&S Professional
How do you get those that you serve to do what you want? It’s not by mistake; an effective EHS&S professional has an effective EHS&S toolbox. One important tool is the art of selling. Every day we sell ourselves and our programs. This session teaches basic sales technique from the EHS&S perspective.
Concepts such as;
- Establishing Rapport – know your client base, establish trust, develop relationships
- Product Knowledge – create a positive perception of you and your EHS team via my “Confidence and Competence” strategy
- Identifying the Real Decision Makers – who is really running the show? Learn how to identify and convince those important to your success
- Overcoming Objections – uncover all the reasons why your programs are ignored, create value, learn the effective sales technique;”Feel, Felt, Found”
- Closing the Deal – learn how to recognize when the timing is right to act, don’t just get someone to agree with you, know that they have “bought in” and are committed
- Maintenance Selling – learn how not to lose your clients once you have them
Prior to my EHS&S career, I learned how to sell professionally. Year after year I find that I use this tool as often or more than any other in my EHS&S toolbox. Though there is no replacement for solid EHS&S technical skills, learning proven basic sales technique is a powerful supplement. This session will provide these tools in an easy to learn format.
Author:
Thomas Evans, M.S., CHMM
See more of: Career & Professional Development